Samsung Electronics Co., Ltd, a global leader in digital media and digital convergence technologies, and International DMB Advancement Group (IDAG) recently announced the launch of digital radio, mobile TV and Internet services with the Samsung GALAXY S WiFi 5.0. The device will be available soon in Germany, the Netherlands, UK, Switzerland, Norway and South Africa.
Samsung and IDAG see big opportunities in an environment where consumers are spending more time on mobile entertainment and news.
“Samsung believes that such functionalities will take the Android powered GALAXY S WiFi 5.0 to a new level. Built-in DMB/DAB+ provides excellent radio and TV experiences on the go and Samsung SA are pleased to engage with DMB to provide digital TV opportunities to more South Africa consumers,” says Deon Liebenberg, MD of Samsung South Africa.
Combining broadcasting and the Internet in the same product introduces a range of new possibilities that can strengthen radio and TV programmes and widen their appeal among audiences. Digital radio via DAB/DAB+ or Mobile TV via DMB is currently available in more than 40 countries globally, and expects to extend to other countries.
“The functionalities of the Samsung GALAXY S WiFi 5.0 certainly stand out. We expect that Samsung’s entry into this area will inspire new fans of digital radio and mobile TV,” said Gunnar Garfors, president of IDAG.
Traditional vs. Futuristic
European governments are responding positively to the replacement of FM with DMB/DAB+, the de facto standard for digital radio. This creates a huge demand as hundreds of millions of traditional FM radios will be replaced or upgraded to DMB/DAB+ which is a flexible technology, allowing for mobile TV services together with radio.
According to founder and chairman Dr.Mothobi Mutloatse, a board member of IDAG; “MobileTV (Pty) Ltd South Africa wishes to give a warm embrace and welcome the Samsung Galaxy S Player to the African continent in this, the Year of the Dragon, as a prominent member of our DMB/DAB+ family of devices. This association with a global icon of Samsung's calibre is testimony to MobileTV 's ability to be innovative and groundbreaking in the competitive digital broadcasting space unfolding in South Africa. MobileTV is poised to redefine mobile digital broadcasting interactively."